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Lehigh Valley to Participate in National ‘Arts & Economic Prosperity 6 Study
Data Collection for Most Comprehensive Study of Economic Impact of Nonprofit Arts and Culture Industry  

The Lehigh VAlley Arts Council is pleased to announce its participation in Arts & Economic Prosperity 6 (AEP6), the most comprehensive economic impact study of the nonprofit arts and culture industry ever conducted in the United States. Administered by Americans for the Arts, AEP6 will examine the economic impact of the arts and culture in the Lehigh Valley and 386 additional communities representing all 50 states and the District of Columbia.

The Arts & Economic Prosperity® series is conducted approximately every five years to gauge the economic impact of spending by nonprofit arts and culture organizations and the event-related spending by their audiences. In 2017, AEP5 documented that the nonprofit arts and culture industry generated $166.3 billion in economic activity (spending by organizations plus the event-related spending by their audiences) which supported 4.6 million jobs and generated $27.5 billion in government revenue. The AEP series demonstrates that an investment in the arts provides both cultural and economic benefits.

Audience-intercept surveys will be collected from attendees to arts events in the Lehigh Valley from May 2022 through April 2023—in total, the national sample is anticipated to surpass 250,000 surveys. A survey of nonprofit arts and culture organizations will occur from January through April 2023. The national and local findings will be made public in September 2023. At that time. The Lehigh Valley Arts Council will receive a customized report on the unique economic impact results for the Lehigh Valley including the number of jobs that are supported and the amount of government revenue that is generated by our community’s nonprofit arts industry.

Americans for the Arts is committed to addressing equity and inclusion as a critical component of the methodology, organizational participation, and collection of data for AEP6 by centering and representing BIPOC (Black, Indigenous, People of Color) and ALAANA (African, Latinx, Asian, Arab, Native American) identifying communities—a segment of the nonprofit arts and culture sector that has been underrepresented in past studies.

For the first time, AEP6 will require that the local and state research partners collect a portion of audience surveys from attendees at events hosted by arts and culture organizations that primarily serve communities of color. The AEP6 study will establish a benchmark of arts and culture organizations that primarily serve communities of color, and the audiences that attend their events. It will also identify organizations that have a chief executive who identifies as BIPOC/ALAANA. Researchers will use this data to calculate and report on the economic impact of the BIPOC/ALAANA arts sector in each of the participating communities.

Nolen V. Bivens, president and CEO of Americans for the Arts, commented, “The arts are economic catalysts—strengthening the economy by creating jobs, generating government revenue, and driving tourism. Community is where the arts make a difference, and while the national impact data are impressive, at its core, AEP6 is a local story. I look forward to seeing its results, which will be key in persuading decision-makers that the arts benefit all people in all communities.”

For more information and a full list of the communities participating in the AEP6 study, visit www.americansforthearts.org/AEP6.

Services

Arts Council Matters

In such a widespread and diverse region, an umbrella service organization for the arts has proved vital to providing networking opportunities and methods for sharing ideas and information, and to act as a catalyst for community change through the arts.

While the Lehigh Valley Arts Council is not an organization with an “artistic product,” all of our endeavors are focused on making the arts central to the lives of all citizens, and supporting the work of area artists and arts organizations to enable them to be more successful and productive.

Box Office

An online source to conveniently purchase tickets is LVartsboxoffice.org, where our current clients list their lineup of performances and events.

Box Office Clients:
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  • Bach & Handle Chorale
  • Chamber Music Society of Bethlehem
  • Moravian College Music Institute
  • Moravian College Theatre Company
  • Penn State Lehigh Valley
  • Pennsylvania Sinfonia Orchestra

Contact us to join our Box Office Clients

Member organizations’ events are also listed in Arts Calendar, which is widely distributed to the Lehigh Valley region, promoting the finest events, exhibitions, performances and classes.

The Rush Ticket service offers discounts to area performances at the 11th hour. Sign up to receive notice of last minute ticket deals.

Join our Email List to receive Rush Ticket deals

Publications

Expanding arts Advocacy and Regional cultural footprint

Arts Calendar

The Arts Calendar, the go-to resource for arts and culture events in the three-county region, is produced by the Lehigh Valley Arts Council.

Arts Calendar

 


Launch Pad

The Arts Calendar Launch Pad is an online resource to arts and cultural events and organizations virtual/online offerings in lieu of physical events at this time.

Launch Pad

 

 


Inside the Arts

Inside the Arts

Inside the Arts (ITA) is a bi-monthly publication that accompanies a portion of the Arts Calendars every other month and provides insight on the Arts Council’s arts programs.

Written by our staff, ITA highlights the latest happenings and what’s to come from our organization. View previous editions of this publication in the archive.

View the latest ITA  |  ITA Archive

 


Arts Advocate

Arts AdvocateThe Arts Advocate is a bimonthly e-mail campaign that highlights happenings in the Lehigh Valley arts community and offers different ways to be an advocate for the arts.

Published six times a year: February, April, June, August, October, December

View the latest Arts Advocate   |  Arts Advocate Archive